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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Lesson 2 Forum

Lesson 2 Forum

Q This discussion is concerned with the strategic direction of TAMUCT--an organization we are all stakeholders of and familiar with. Before answering the questions, please read TAMUCT's vision, mission, and core values here. (Links to an external site.) Question 1: Based on the Do's and Don'ts of vision statements featured in your textbook (p. 22), identify at least one strength and one weakness of TAMUCT's vision statement. Question 2: Organizations that create a unique and distinctive identity are more likely to succeed and achieve competitive advantage. As noted in Chapter 2, vision and mission statements (along with core values derived from them) play a central role in shaping a unique and distinctive identity throughout an organization. How would you judge the uniqueness and distinctiveness of TAMUCT's vision, mission, and core values? (compared to other universities). Provide at least two specific recommendations on how to improve the uniqueness of TAMUCT's vision, mission, and/or core values. To get the maximum points for this discussion, you must make (A) make an initial post to answer both questions above and (B) reply to at least one other post. Grading rubric for both posts: Answers to this assignment are subjective. Therefore, I am only grading your posts based on the following objective aspects: 1. Substantive Thoughts Expressed: Your thoughts and positions should be clearly explained. 2. Length: Initial posts should be at least 5 sentences long. Response posts should be at least 3 sentences long. 3. Completeness: Your initial post should cover all parts of the discussion question(s).

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One strength of TAMUCT's vision statement is that there is transparency in conveying to the audience about provision of high quality services which are also not very expensive. Therefore, there is differentiation in prices offered to students for providing them with high quality educational services. One weakness of TAMUCT's vision statement is that it can be difficult to meet all the diversified needs of all the diversified backgrounds and personalities of students.